AI in CPG — Sales, Marketing, and the Customer Journey
Mario DiFalco, Founder of Illuminate Growth Partners, led the discussion with three AI leaders covering sales, marketing, and the data infrastructure that powers it all.
Using AI to Stand Out in Sales and Understand Your Customer
Sales and growth strategist Tiffany Vasilchik, Co-Founder of Hot Cognition shares how using AI can help you stand out in sales and also how to understand the customer mindset with synthetic personas.
⏵⏵ Connect with Tiffany Vasilchik on LinkedIn
AI-Powered SEO for CPG Brands
Marketing innovator Dr. Deana Anglin, Co-Founder & CEO of Talawa.ai, shares 10 insider tips and tools to help your brand gain visibility without a big marketing budget. Dive into Deana's full deck here.
⏵⏵ Connect with Dr. Deana Anglin on LinkedIn
Data Infrastructure as AI's Backbone
Data and analytics leader Sarah Kabakoff, President of Genetica, shares the inside scoop on leveraging your data — where to get it, how to store and secure it, and how to prepare your data for use with AI.
⏵⏵ Connect with Sarah Kabakoff on LinkedIn